Marketing Your Practice
Found 34 briefings
Marketing Your Practice
Does your practice have a unique selling point? Having a solid USP allows your practice to stand out from the crowd. This paper examines the value of a solid USP, and how practices can communicate their key strengths to clients to enhance brand equity, customer satisfaction and revenues.
Company: Sage Group Plc | Published: 09 December 2013 | Business Area: Marketing Your Practice
A thriving sales team may sound great but a poorly managed bid process can cause havoc with delivery and cashflow. This guide will talk you through some useful strategies to win business without killing yours.
Company: Access UK | Published: 26 April 2013 | Business Area: Practice Management
In November 2012 CCH repeated a survey on social media which we first conducted in 2011. Featuring input from 950 accountants, this guide provides in-depth analysis of the findings. Topics covered include accountants' social media usage and six ways for accountants to effectively use social media.
Company: CCH, A Wolters Kluwer Business | Published: 21 March 2013 | Business Area: Marketing Your Practice
Your website is the public face of your practice. It’s as important as the shop window is to a shop keeper. Geared towards accountancy professionals, this whitepaper looks at how businesses can improve their website and marketing activities to win new clients.
Company: IRIS | Published: 14 March 2013 | Business Area: Marketing Your Practice
Selling more to your existing customers is one of the easiest ways to increase revenues. Can you mine the data acquired in the course of tax, accounts and company administration compliance work to reveal a wealth of opportunities? This whitepaper explores the potential for mining your practice data.
Company: IRIS | Published: 16 August 2012 | Business Area: Project Management
In this paper, Insight Marketing looks at the benefits of using LinkedIn for your Accountancy Practice.
Company: Insight Marketing | Published: 02 April 2012 | Business Area: Marketing Your Practice
In this paper, CCH Insight looks at how social media is being used among the accountancy profession, and how it can help your practice.
Company: CCH, A Wolters Kluwer Business | Published: 01 March 2012 | Business Area: Marketing Your Practice
In this white paper, Insight Marketing looks at how a well-considered telemarketing strategy can help your business win new clients and increase profitability.
Company: Insight Marketing | Published: 03 October 2011 | Business Area: Marketing Your Practice
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