Finance and Accountancy Briefing

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How to build a winning practice in 2012 - with seven pointers to success


With the countdown to the London 2012 Games starting in earnest, the focus for athletes is on how to build individual or team performance to go for gold.

With clients under great pressure and often working unsociable hours, accountants need to be as easy as possible to do business with.

One way in which you can become more flexible is to recognise that nowadays many business owner /managers rely heavily on email. It's their default communication channel.

McCabe Ford Williams found that implementing a professional eDM solution complements clients' growing preference for electronic methods of communication.

Furthermore, eDM releases documentation from the restrictions of time and place.

You can access client work securely over an internet connection and go to on-site meetings without the risk of leaving an important file on your desk. Liam McHugh at McCabe Ford Williams notes, "When we visit a client, all the relevant ‘paperwork' required for a productive meeting is to hand.

For further insight download the full IRIS white paper now.

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